People’s minds aren’t made to process a thousand things at once. Our brains are happiest working through one thing at a time.
With the changes to Summitview’s brand, the pastors were also hoping for a new website. Initially, this job was outsourced; but after our web designer quit, I jumped in to get it done. The Summitview website was largely in need of clear organization and a less cluttered layout to reflect the newly simplified branding.
After introducing the airier design, we also wanted to put a content-forward emphasis on the website, so each page was prefaced by a meaningful quote that related to the page. I also made an effort to use pictures of real people in the church rather than stock photos so that visitors could hopefully get a better sense of the church than they could get just through the text or generic pictures. I also chose to have a two-tier menu system to avoid having pages buried in submenus or linked from some other page.
You can visit the redesigned Summitview site here.